BELL & ROSS has always loved to break away from the frame, subvert the routine, and let the mind think freely. Since its inception, Bell & Ross has always insisted on creating creative and conceptual timepieces, which has become an inseparable characteristic of the brand’s genes.
BELL & ROSS’s BR 01 ‘Skull’ has been continuously evolving since its launch in 2009. In 2018, for the first time, this watch incorporates the concept of a moving device to make the skull shape more vivid and lively in front of the wearer.
Inheriting this gene, the BR 01 ‘Skull’ watch released in 2009 has become the pioneer of the Skull series to control fashion trends. Following this success, BELL & ROSS released two limited edition works in 2011, including the famous BR 01 Tourbillon Skull watch. In 2015, the third edition came out. The collection has a bronze case, a material that will gradually oxidize over time, so each watch will become a unique piece. In 2016, Bell & Ross reproduced the outstanding creativity with the BR 01 Burning Skull concept watch-the engraved case decorated with black paint, reminiscent of the ink used by tattoo artists.
During the winding process of the watch’s skull, the jaw of the skull will move, forming an effect of speaking with the mouth open.
Today, BELL & ROSS continues to stride forward with the new Skull watch, this time with an automatic movement. It contains surprise ideas that make people smile: as the mandible moves, the skull shape in the middle will grin! Skull has become the brand’s iconic collection, which has been in development for nearly a decade.
BR 01 ‘Skull’
The shape of the skull has been around for centuries, especially the pirates have favored the logo. They see skulls as amulets, which can give them courage and scare off enemies. The military will also use the skull logo to constantly warn of their own weaknesses. These occupations often face death threats, and skull images often appear on their uniforms and planes. The BR 01 Laughing Skull watch pays tribute to all these brave men.
With the new BR 01 Laughing Skull watch, BELL & ROSS entered the field of automation for the first time. These automated mechanisms with dynamic displays first appeared in Europe in the 14th century. At the same time, as one of the components of mechanical clocks, their commonly used form is a moving figure, which is installed in the church clock tower and used to ring the clock. Therefore, it can be said that the original Laughing Skull idea was the ‘direct descendant’ of these elegant doll installations.
The BR-CAL.206 movement consists of 4 bridge plates to symbolize the extension of 4 bones to ensure that the main splint is tightly fixed to the case and converges into one, suspended in the center of the watch
This new Bell & Ross watch contains an amazing uniqueness. During the winding process, the skull’s jaw will move. In order to create this effect, the brand has specially developed the BR-CAL.206 movement: completely self-made by BELL & ROSS also uses a skull shape-so the movement perfectly matches the case. The four bridges as an extension of the four bones ensure that the main splint is tightly fixed to the case and converges into one, floating in the center of the watch.
The front and back of the case are decorated with Paris studs. This grid pattern is a special process
This bold and creative watch is made of micro-sprayed stainless steel. The 46 mm case is adorned with a Paris stud pattern, a grid pattern that requires special processing. The combination of the skull faceplate and its grid-shaped case makes the watch more distinctive as a whole. The skull shape on the dial is a key feature of the watch. It is crafted with metal inlays and has a convex effect; this process is commonly used to mint coins or medals. The hollow-out process creates an illusion like a skull suspended in the center of the case without resurgence, as if it was an unexpected icing on the cake. The shape of the sword-shaped pointer is similar to that of the earlier Skull watch, but this pointer is processed through a hollow process and coated with SuperLuminova.
BR 01 Laughing Skull
Stainless steel material / BR-CAL.206 manual winding movement / hours, minutes display / sapphire crystal, transparent bottom cover / waterproof 100 meters / table diameter 46x46mm / limited to 500 / reference price: 77,000 RMB
The BR 01 Laughing Skull watch is created for fans who love original and unique timepieces. With its multi-layered symbolic meaning, it has become the crowning touch. The automatic movement made it among the top timepieces in the world; this model is limited to only 500 pieces and will have an extraordinary appeal to fine watch collectors.
BR 01 Laughing Skull Light Diam
Stainless steel material / BR-CAL.206 manual winding movement / hour and minute display / 104 diamonds on the bezel, weighing approximately 1.032 carats / sapphire crystal, transparent case back / waterproof 100 meters / diameter 46x46mm / limited 99 ／ Reference price: 128,000 RMB
BR 01 Laughing Skull Full Diam
Stainless steel material / BR-CAL.206 manual winding movement / hour and minute display / 394 diamond-set watches, weighing approximately 2.891 carats / sapphire crystal, transparent case back / waterproof 100 meters / diameter 46x46mm / limited 99 ／ Reference price: NT $ 213,000 RMB